OPTIMIZING YOUR VIDEOS Time To Upload YouTube Channel...

 OPTIMIZING YOUR VIDEOS

Optimizing your videos is essential if you want to stand out in the crowd. 

You don’t have to have fancy technology to 

make a great video. Use the tips below to learn how 

anyone can create compelling and interesting videos for their 

YouTube audience.

Remember, YouTube provides even novices the ability to 

create videos and upload them as simply as possible.

Making Videos With Your Camcorder

If you have a digital or analog camcorder, then you probably 

already know how to use it. It is easier to post videos to 

YouTube if you use a digital camcorder. All you have to do is 

shoot your video, download it, and upload it to YouTube.

If you use an analog video recorder, like the kind that uses 

older VHS tapes to record videos, you will probably have to use 

a converter box to create a digital copy of your video, which you 

• can then upload to YouTube.

Once you upload your video, it’s time to improve on it. Sure, you 

can leave it as is, but remember, if you take even a small amount of time graphically strengthening your video you are likely to attract

a larger audience. So, here’s what you do.

• First, make sure you have access to some video editing software. You cangacquire this  inexpensively on the Web. One of the more common tools people use is Windows MovieMaker. 
• 
  
  
  
  

• Once you have the right software, upload your 

video to the application. Once you do this you can 

edit your video all you want. Try saving multiple 

versions of it and testing it with users to see which 

they like best.

• Now it’s time to make your video stand out. Add 

special effects, like interesting color schemes or fade 

in. Try adding titles or even chapters to your video. 

Put some music in the background. All of these small 

additions will encourage more people to look at and 

review your video.

If you are not sure what makes a good video, go to

YouTube.com and check out their “featured videos” section.

Find out what makes these videos stand out. Is the content

outrageous? Does the author use multiple special effects? Are

subtitles or category titles included? Take some notes about

what you like and what you don’t. This will help you when you

brainstorm ideas for improving your personal video.

TIME TO UPLOAD

Now that you took some time to play with your video, it is time to

upload it to YouTube. Make sure you save any changes you made to

your video before you upload it. You also have to save your video in a

format YouTube can use. YouTube.com recommends you save your

video with the following extensions for easier uploads: .MOV, .AVI, or

.MPG files. These are common video formats most people find easy..

to use. YouTube also recommends you use a video with a

320x40 resolution and one with an MP3 sound track.

You should be able to upload your video any way you like. If

you use a digital camcorder, you can upload your video from the

device to the website. YouTube even provides the alternative for

users to send their videos to the site by e-mail.

One you upload your video, you will need to provide some

description for it and tags so people can easily find it. The best way to

create tags for your video is to come up with some catchy keywords

people are likely to search for when looking for videos like yours.

You will also have to specify one or more categories under

which YouTube.com lists your video. Remember, the goal here

is helping other users find your video quickly and easily. With

millions of videos uploaded each day, you have to take time to

ensure you label, categorize and tag your video correctly, so it

stands out from the crowd.