Host a Facebook Live wabinar Niche update Event Freelancer. Work...
Ways To Promote Your Business
With Facebook Live
Host a Facebook Live wabinar
There are many studies that show how effective webinars are for selling high ticket products and services. You can use Facebook Live as the platform for your webinar. The best webinars will provide value at the beginning and then have a pitch for an offer related to the content you have provided.
You need to make the subject of your webinar the answering of a burning question (or questions) that your audience has about your niche. So do your homework here and find out what is really bothering your audience.
Once you have identified the questions that people want answers to you can create a webinar around them. Your aim should always be to show your expertise by answering the questions in full so that people could leave your webinar at that point and take action.
But you don’t want them to leave and you are going to show them a much easier way to solve their problems which is your product or service offer. You can demonstrate how your product or service not only solves the problems but does so in a way that it will save them time and / or money.
You will need to plan your Facebook Live webinar event properly to get the best results. This starts with the subject of your webinar. It needs to be appealing enough to attract a lot of viewers to your event.
Webinars work and now more and more businesses are using them to generate new leads and sales. There are a number of webinar platforms that you could use, by why spend money when you can do it all just as well using Facebook Live?
Niche update Event
If you are operating in a niche where there are a number of changes likely then you can use Facebook Live to announce these changes to your audience. A good example of a niche where there are always a lot of changes is computers. New hardware and software hits the market all of the time.
Another niche where there are always changes is digital marketing. There is always someone that discovers a new method to drive traffic or an algorithm change for the search engines which will affect how well certain web pages will rank.
So you need to identify the changes in your niche that will have the most impact for your audience and create a live event around this. There may be some breaking news in your niche that you can be the first to report live on Facebook.
For really significant changes you can explain how your new product or service will take advantage of them. Maybe you have had to tweak existing products or services to ensure that they will benefit the customers due to a significant change.
Being on top of changes in your niche is a great way to improve the perception of your audience that you are an expert. People like to deal with experts, and when you are one of the first to announce a change, and a solution to it, then you will gain a lot more respect and trust.
You can set up Google Alerts for your niche so that you are notified of any major changes or announcements fast. Investigate the announcement or change and work out what it means for your audience. Then host a Facebook Live event to explain everything and what the change will mean to them. Let them know that you can help them with this change.
Encourage your audience to interact with you by asking questions. If you are well versed in the change then you can demonstrate your expertise with your answers. People will then trust you as the person that they need to seek out when any other changes happen in the niche.
Conclusion
Facebook Live is a great tool for you to get your message across to your target audience. At the moment, few businesses are taking advantage of this platform so we encourage you to get ahead of your competitors by embracing Facebook Live.
Live video events are a firm favorite with Facebook users and are definitely here to stay. Facebook would not have gone to all of the trouble and expense of creating the Facebook Live platform if they didn’t believe that. So use the ideas in this report to promote your business with Facebook Live.
Post a Comment