Integrating Twitter With Other Websites Advanced Twitter Tricks....
Twitter Tornado success marketing freelancer
Chapter 5:
The Twitter Marketing Strategy
Every business needs a marketing strategy. Here’s some simple twitter
marketing strategy you can immediately learn and apply to your business to
start growing it immediately:
Who do you want to reach on Twitter? Be specific and limit your scope to the
demographic you really need – Don’t try and hit everything that moves!
Look up at least 10 of your customers on Twitter (a quick name search on
Google can turned up their Twitter profiles). Once you’ve found some, look
at who they’re following and who they talk to. These people could also
become part of your audience. See how they describe themselves and the
keywords they use.
The goal here is not to find everyone you’d like to interact with (that would
probably be next to impossible), but to find people who might fit into your
audience. Try to lookout for important people in your audience.
Understand their language- You need to understand how your audience
talks, what they like, and what they share. Look up what people are saying
about your company. Are they saying good things or bad things? Are they
asking for advice about what product or company to choose or are they
giving feedback?
Do the same for your competitors. Note if your competitors are jumping in
or influencing any of these conversations.
Notice tonality- Are they generally formal or informal? This will be very
different depending on the companies you are tracking and the people you
attract. It’s always good to match the tone of your audience.
Also, look at what your audience shares and retweets. What kinds of links
and articles do they like? What kinds of terms and ideas get them excited or
annoyed?
Finally, don’t forget to set a goal and track your progress. Determine what
you want to achieve within your community and monitor your progress –
it’s the surefire way to success!
Chapter 6:
Integrating Twitter With Other Websites
You can actually integrate Twitter with a variety of social platforms and your
website to create buzz and a huge following.
One of these places is your blog. I love blogs. You can add a “Tweet This”
plugin at the end of every blog posts so to ease the sharing of your great
content with others. One good plugin I use is ShareThis which incorporates
not just Twitter, but also Facebook, Emails, Digg, Reddit etc.
Besides that, you can add a “Follow Me On Twitter” button on the side bar
of your blog so you can get more followers. Vice-versa, you can tweet
followers
What about Facebook? If you got a Fan page budding with fans, you can
encourage them to add you on Twitter. You can also install an app where
your Facebook content automatically gets tweeted so that you can lead your
Twitter followers to your Facebook fan page and vice versa – Isn’t technology
wonderful?
One more thing worthy to mention, is using your Twitter account as your
signature wherever you go – Name cards, forums, commenting on blogs –
All these are places where you can build a following and get more customers.
Try it today!
Chapter 7:
Advanced Twitter Tricks
Here’s a couple of advanced twitter tricks you can learn and apply
immediately:
1. Tweet 125 characters instead of 140: Although you can now tweet more
than 140 characters, the whole purpose of Twitter is the short messages.
Shorten your tweets to 125 (or shorter if you can) to encourage easy re-tweets
and added comments.
2. Try Friendfeed for finding tweets- Friendfeed is a very good resource for
searching for old tweets. Twitter Search only goes back a few weeks, but
Friendfeed allows you to search back much older tweets.
3. Use Groups to organize your Twitter: Even when you are following a large
number of twitter users, you really pay close attention to only a sum of their
tweets. By creating groups in your Twitter client, you have a columns for
those tweets that are really important.
4. Don’t Use & in Your Twitter Profile: For some reason, the “&” symbol
doesn’t get along well with Twitter and won’t be displayed properly...
Chapter 8:
Twitter Mistakes To Avoid
Twitter can be a great way to get more followers. That is if you do things
correctly. If you make these silly mistakes, you’ll end up doing more harm
than good:
1. Ranting or blabbing on your business Twitter account
2. Randomly following twitter users just to increase one’s number of
followers.
3. Be inactive after you’ve garnered a following.
4. Don’t ever brag too much and provide zero value.
5. Do not expect to be re-tweeted if you do not re-tweet in return.
6. Do not take your followers for granted.
7. Spamming is a huge no-no
8. Using default avatars such as the egg.
9. Do not EVER use generic backgrounds.
10. Don’t use Twitter to stalk or harm others.
In short, stay away from these Twitter mistakes and you’ll be on the pathway
to twitter success! Remember, treat others like how you would like to be
treated. Which in this case means constantly striving to give quality content.
Wrapping Up
Twitter can help your business grow in terms of building rapport with your
audience, increasing your customer base, and helping the spread of
information to your market at a faster pace.
Rome wasn’t built in a day, the same way building a strong twitter following
doesn’t happen in an instant. However, if you diligently practice these
twitter marketing methods, it is 100% that you will be soon bringing in
streams of steady traffic into your business.
The best way for success in twitter marketing is by eliminating what fails to
work and trying new stuff to see what really works.
Once you have found what works best for your business, replicate and
multiply your efforts and in no time you’ve built yourself a solid business
empire streaming with thousands of followers.
I wish you all the best in your Twitter marketing endeavors!
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