INSTAGRAM SUCCESS STORIES IDEAS FOR BUSINESS FREELANCER

 Introduction

• SETUP YOUR INSTAGRAM ACCOUNT FOR SUCCESS

• RECHARGE FOR HASHTAGS

• CREATE ENGAGING POST

• INDTIFY AND BOOST YOUR BEST POST

INTRODUCTION

In this powerful report you will learn the 8 secrets to Instagram success. Instagram is a great social

platform for marketing your products and services and strengthening your brand. But you have to do it

the right way otherwise you will fail to achieve your marketing goals.

With an active audience of over one billion users Instagram provides you with a huge opportunity for

lead generation and sales. When you use the secrets in this guide you will give yourself the maximum

chance of success with Instagram.

A lot of online marketers expect instant success with Instagram but it doesn’t work like that. You need

to be prepared to identify your target audience and provide them with content that they will love.

When you do this your audience will get to know you, start to like you and eventually trust you.

It is at this point that they will be ready to purchase your products and services. To get to this level

does not have to take a long time. If you give people what they want they will soon learn to like and

trust you.

So please read this short report from beginning to end and follow the techniques revealed so that

you can create a presence on Instagram that is very profitable. Don’t make the same mistakes that so

many other online marketers do with Instagram.

INSTAGRAM SUCCESS STORIES IDEAS FOR BUSINESS FREELANCER

The way that your Instagram account is set up is very important. You need to make it look professional 

and appealing to users. A lot of Instagram users will check out your profile if they are interested in 

your content so be sure to follow these steps.

Username

If you already have an Instagram account you can change the username so that it reflects your brand. 

When you first sign up for a new account you can use your full name and then change this to a 

different username afterwards.

Think of a username that best describes your business. 

What do you call your website? If you havea  catchy name for your site then use the same name on Instagram. Shorter names are more memorable  

but a lot of these will already be taken. Choose the best name available making sure that your brand is 

included.

Customizing your Account

We strongly recommend that you add a professionally designed logo as your “profile photo”. If you 

have an existing logo then you can upload this to your account and even import it from Twitter or  Facebook. If you don’t have a logo then you can outsource this on Fiverr.com for a few bucks. 

After you have selected your logo you can use filters to customize it. You can also change the contrast, 

warmth, saturation, structure, brightness, color and a number of other settings. Once you have used a 

filter and adjusted the settings we suggest that you make a note of these so that you can use them  again for future branding. 

Now it is time to edit your profile. You have already changed your username so your next task is to 

add a link to your website. Unless you purchase Instagram Ads users will only be able to click through 

to your website via your profile. 

Don’t just enter your home page here. Set up a specific landing page for Instagram users on your 

website. On this landing page ask the visitor to take action such as signing up to your email marketing 

list in exchange for an incentive.

The last customization step is to edit your bio. Here you want to include exciting details about your 

business. You want to include keywords for your niche and related hashtags here as well as a text only  URL.

 Instagram will recommend related hashtags here so choose the ones with the highest level of  engagement

Using the right hashtags is critical to your success with Instagram. When you use the right hashtags  you will be able to increase reach and awareness organically. Instagram has changed its algorithm in  the way that it treats hashtags. 

Now it will prioritize hashtags that are relevant to the post content 

rather than taking into consideration the number of hashtags.

So here you are going to discover the right way to find great hashtags for your Instagram content. 

Instagram has a search feature which you will use to find trending hashtags in specific categories. 

As an example if you select the “Beauty” category you will then be able to see what hashtags are 

trending in this category under “related hashtags”. If you are in the beauty niche you can add some of 

these hashtags to your posts to maximize your chances of increasing your reach.

Make a record of the hashtags that you discover using this method so that you can use the in 

conjunction with other targeted hashtags in your content. How do you find targeted hashtags? Just 

use the “Tags” function.

When you select the “Tags” function you will be able to find targeted hashtags generated through the 

autocomplete feature. So just type in a niche keyword in the “search hashtags” field and this will 

reveal a list of hashtags related to the keyword.

You can use this process for broad keywords related to your niche and then for long tail keywords as 

well so that you can discover the content that is generating the highest engagement levels in your  niche. 

You will learn a lot about hashtags by using this method. Once you enter a keyword Instagram 

generates a list of related hashtags for you and you will be able to see the number of posts that have  used it. 

We recommend that you make a note of the hashtags that Instagram displays. You can then use these  in related content. Don’t use unrelated hashtags in your posts. Just stick to the related ones. 

You can follow hashtags so that you are up to date with the content that uses it. Make a note of any 

hashtag suggestions as these can all help with increasing the reach of your posts. Follow these steps 

for your broad and long tail keywords.

We recommend that you use hashtags that have been included in more than 50,000 posts but not 

more than one million posts so that you can be confident of the maximum reach for your content.

It doesn’t matter if you are creating a normal post or an Instagram Ad you want it to get a lot of views,  comments, likes and be shared as much as possible. In this section we will show you how to create  Instagram posts that will get a ton of views, shares, comments and likes right out of the gate. 

You probably already know that Instagram is a visual platform so every post must have an image or a 

video. You will also be able to add hashtags and a caption to your post. If you already have an image in  your gallery then you can use this for your post.  

It is also possible for you to create a short video using images in your gallery. This is achieved by using 

the “Boomerang” feature. Just use the “combine: feature to include all of the images into the post. 

We recommend that you edit any image that you use on Instagram to make it more appealing. You can 

add a filter to your image, adjust the lighting and other settings too.

 Instagram has a large selection of 

filters and if you can’t find what you want there then there are external apps that can provide  additional filters. 

Once you have made your image look really appealing it is time to add additional content to your 

image post. There are a number of things that you can focus on to increase the engagement levels for 

your posts:

• Strategically placed hashtags
• Keywords
• A call to action
• Targeted hashtags

You need to create a caption which is compelling and will attract views. Be sure to add your main 

keyword here and target niche keywords. 

The best captions contain actionable questions or phrases 

that entice users to visit your website to get more of your content or learn more about your business.

Finish your caption by adding targeted hashtags at the end. Don’t go crazy with hashtags. Aim to use  around 3 to 9 hashtags.

 Just because you can add a maximum of 30 hashtags doesn’t mean that you 

should. If it is relevant add a location to your post and you can tag people into your post as well.

If you followed the advice in the last section you will have a number of posts that have good levels of  engagement. 

One of the best things that you can do is to find your best performing posts and then 

boost them to extend your reach and engage with more of your target audience.

If you have a private Instagram account you will need to convert this to a business account to boost  posts. This is easy to do with a few taps on your screen.

 A business account also has the advantage of  allowing you to gain insight about your followers and also add contact buttons. 

After converting to a  business account you need to connect your Instagram account to your Facebook account. You will  

need a Facebook page and you can select this from the settings menu. 

Now you are ready to use “Insights” to find your best performing posts from your updated  engagement analytics. 

Look to see which posts have the highest engagement rates. In the Insights app  

you will see which of your posts have the most comments, shares, likes, profile visits, impressions and  follows. 

It will also be possible for you to see the actions that users took when they engaged with a post such  as saving your post, 

checking your bio for your email address, clicking through to your website, calling  

your business and obtaining the address of your business.

After you discover a post that has high engagement rates you can choose to boost this by using the  “promote” button. 

Now you are ready to create a promotion. The first thing you need to decide is 

where you want to send visitors. 

There are 3 options here:

1. Your profile
2. Your website
3. Your storefront

Choose the option that best suits your needs. If you choose your website then you will be asked to 

enter in the URL of the page that you want users to be directed to. 

The next step is to chose your 

target audience. There are 3 choices again which are “Automatic”, “Local” and “Manual”.

With the Automatic option Instagram will select an audience similar to your current followers. 

Choosing the Local option will create an audience of people near to a specified location and the 

Manual option will enable you to make all the decisions about your audience.

Although the Automatic option isn’t a bad choice we recommend that you choose Manual and make 

your own decisions. 

Just go through each screen step by step including interests, age and gender and 

some other options. Save your audience so that you can use it again in the future. 

The next step is to 

set your budget and the duration of your boost campaign. We suggest that you use a daily budget  with a small amount say between $5 and $30. 

Then specify the number of days that you want the  promotion to run for. Then tap on the Create Promotion button and you are done

CONCLUSION

You now know the  secrets to success with Instagram. Each one of these techniques is proven and

will help you to use Instagram to supercharge your marketing. Now it is time for you to take action.

Start right now by setting up your account correctly for your brand. Follow the other techniques and

generate all the leads and sales that you want.

Reading Now Next part